A little about me.

Matthew Hirsch is a designer and web developer, based in Grand Rapids, Michigan.

A brief introduction

Hey there. I’m Matthew Hirsch.

I’ve always had an interest in business, but more specifically I’ve had an interest in understanding the people businesses are looking to reach. My unique marketing background allows me to approach problems from the business mindset, while my passion for design and development allows me to tackle your problems in a unique way while keeping in mind what’s most important — the people who will interact with you and your brand. When I’m not working on projects you’ll likely find me fishing, paddleboarding, longboarding, skiing, reading… or working on different projects. Yeah. Can’t help it.

Since the launch of my studio I’ve worked with clients and companies of all shapes and sizes from around the country. If you are interested in working with me or want me to collaborate on a project, feel free to contact me. I’d love to hear from you.

What I love to do

Brand Identity

Your brand is the heart of your business, and a strong logo is the foundation of every great brand. I’ll work with you to craft a unique brand identity that helps you stand out, while expressing your personality value.

Web Design

Combined with your unique branding, an engaging website is one of your greatest assets. With an emphasis on people’s experiences, I focus on designing websites that can reach your target audience on phones, tablets and desktops.

Web Development

Design isn’t the end for me because I can take your concept and bring it to life. However, I want your website to be more than something pretty. It needs to work hard to keep your audience’s attention and tell your story.

  • LA Times
  • Elite Daily
  • My Modern Met
  • Daily Mail
  • DesignTAXI
  • Creative Bloq
  • TrendSnow
  • Whitezine
  • Gund Gallery
  • Delish
  • Solopress
  • Foodbeast
My Process

1. Discover & Concept

At this point I love to ask questions. We’ll likely discuss your business, needs, and ideas. After our discussions I’ll dive into the research on your target audience, main competitors and your unique place within your industry. Then I’ll construct concepts to help guide the project, ensuring that all elements of a project are considered and implemented correctly.

2. Design & Develop

Now it’s time to break out the pencils or my trusty code editor and start bringing this project to life. The approach I take is not straight forward, but rather iterative and evolutionary. It allows me to adapt to changes, as well as incorporate stakeholder feedback throughout the process.

3. Launch & Maintain

After countless hours of creating, testing, revising and polishing, the project is finally ready to be released to the world. High five! For some this is the end, but for me this is only the beginning.